Personal identification information
We may collect personal identification information, such as name or email address, from Users in a variety of ways, including, but not limited to, when Users visit our site, subscribe to the newsletter, leave a comment, submit a contact form and in connection with other activities, services, features or resources we make available on our Site. Users may visit our Site anonymously. We will collect personal identification information from Users only if they voluntarily submit such information to us. Users can always refuse to supply personally identification information, except that it may prevent them from engaging in certain Site related activities.
Non-personal identification information
We may collect non-personal identification information about Users whenever they interact with our Site. Non-personal identification information may include the browser name, the type of computer, demographic information such as postcode, preferences and interests and technical information about Users means of connection to our Site, such as the operating system and the Internet service providers utilized and other similar information.
Sensitive Personal Information
How we use collected information
Pet Vanguard may collect and use Users personal information for the following purposes:
– To improve customer service
The information you provide helps us respond to your customer service requests and support needs more efficiently.
– To improve our Site
We may use the feedback you provide to improve our products and services.
– To send periodic emails
If User decides to opt-in to our mailing list, they will receive emails that may include company news, updates, related product or service information, etc.
How we protect your information
We adopt appropriate data collection, storage and processing practices and security measures to protect against unauthorized access, alteration, disclosure or destruction of your personal information, username, password, transaction information and data stored on our Site.
Sharing your personal information
We do not sell, trade, or rent Users personal identification information to others. We may share generic aggregated demographic information not linked to any personal identification information regarding visitors and users with our business partners, trusted affiliates and advertisers for the purposes outlined above.
Our Site may use “cookies” to enhance Users experience. User’s web browser places cookies on their hard drive for record-keeping purposes and sometimes to track information about them. Cookies do not typically contain any information that personally identifies a user, but personal information that we store about you may be linked to the information stored in and obtained from cookies.
We use Google Analytics to analyze the use of our website. Google Analytics gathers information about website use by means of cookies. The information gathered relating to our website is used to create reports about the use of our website.
Most browsers allow you to refuse to accept cookies and to delete cookies. The methods for doing so vary from browser to browser, and from version to version. You can, however, obtain up-to-date information about blocking and deleting cookies via these links:
(a) https://support.google.com/chrome/answer/95647?hl=en (Chrome);
(b) https://support.mozilla.org/en-US/kb/enable-and-disable-cookies-website-preferences (Firefox);
(c) http://www.opera.com/help/tutorials/security/cookies/ (Opera);
(d) https://support.microsoft.com/en-gb/help/17442/windows-internet-explorer-delete-manage-cookies (Internet Explorer);
(e) https://support.apple.com/kb/PH21411 (Safari); and
Please note that blocking cookies may have a negative impact on the functions of many websites, including our Site. Some features of the Site may cease to be available to you.
Advertising privacy statement
This Site is affiliated with Google AdSense (“AdThrive”) for the purposes of placing advertising on the Site. AdSense uses standard and widely-available tools for the placement and serving of ads, including those provided by Google, Inc. and its affiliates. We publish interest-based advertisements on the Site; that is, ads that are tailored to reflect your interests. To help understand your interests, Google AdSense and our other advertising partners will track your behaviour on our website and on other websites across the Internet using cookies.
A cookie is a file containing an identifier (a string of letters and numbers) that is sent by a web server to a web browser and is stored by the browser. The identifier is then sent back to the server each time the browser requests a page from the server. Cookies may be either “persistent” cookies or “session” cookies: a persistent cookie will be stored by a web browser and will remain valid until its set expiry date, unless deleted by the user before the expiry date; a session cookie, on the other hand, will expire at the end of the user session, when the web browser is closed. Cookies do not typically contain any information that personally identifies a user, but personal information that we store about you may be linked to the information stored in and obtained from cookies.
For European Economic Area Residents
If you reside in a country in the European Economic Area (EEA), then under the GDPR and applicable data protection laws you have the rights, among other things, to access your personal data, have us erase it, and/or restrict its further processing. If you wish to access or delete your personal data (if any) maintained by us or AdSense related to advertising on the Site, you can contact Google AdSense. If you wish to see a list of the advertising partners we work with or change which of those partners track your behavior using cookies, click the ad preferences icon. (Available in the EU.)
Affiliate Program Participation
The Site may engage in affiliate marketing, which is done by embedding tracking links into the Site. If you click on a link to an affiliate partnership, a cookie will be placed on your browser to track any sales for purposes of commissions.
The Site is a participant in the Amazon Services LLC Associates Program, an affiliate advertising program designed to provide a means for sites to earn advertising fees by advertising and links to Amazon.com. As part of this Amazon Associates program, the Site will post customized links, provided by Amazon, to track the referrals to their website. This program utilizes cookies to track visits for the purposes of assigning commission on these sales.
Facebook: Opt-out of Facebook remarketing here
Google: Opt-out of Google remarketing here
We use Aweber to manage our email marketing subscriber list and to send emails to our subscribers. MailerLite is a third-party provider, which may process your data using industry standard technologies to help us monitor and improve our newsletter.
You can unsubscribe from our newsletter by clicking on the unsubscribe link provided at the end of each newsletter.
When visitors leave comments on the site we collect the data shown in the comments form, and also the visitor’s IP address and browser user agent string to help spam detection.
Personal data such as name or email address may be captured when someone submits a contact form. We may keep contact form submissions for a certain period for customer service purposes, but we do not use the information submitted through them for marketing purposes.
Third party websites
Users may find advertising or other content on our Site that link to the sites and services of our partners, suppliers, advertisers, sponsors, licensors and other third parties. We do not control the content or links that appear on these sites and are not responsible for the practices employed by websites linked to or from our Site. In addition, these sites or services, including their content and links, may be constantly changing. These sites and services may have their own privacy policies and customer service policies. Browsing and interaction on any other website, including websites which have a link to our Site, is subject to that website’s own terms and policies.
Rights Related to your Personal Information
Opt-out – You may opt-out of future email communications by following the unsubscribe links in our emails. You may also notify us at firstname.lastname@example.org to be removed from our mailing list.
Access – You may access the personal information we have about you by submitting a request to email@example.com.
Amend – You may contact us at firstname.lastname@example.org to amend or update your personal information.
Forget – In certain situations, you may request that we erase or forget your personal data. To do so, please submit a request to email@example.com.
Please note that we may need to retain certain information for record keeping purposes or to complete transactions, or when required by law.
Compliance with children’s online privacy protection act
Protecting the privacy of the very young is especially important. For that reason, we never collect or maintain information at our Site from those we actually know are under 13, and no part of our website is structured to attract anyone under 13.
Your acceptance of these terms
By using this Site, you signify your acceptance of this policy. If you do not agree to this policy, please do not use our Site. Your continued use of the Site following the posting of changes to this policy will be deemed your acceptance of those changes.
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This document was last updated on August 17, 2020
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